There is nothing ‘different’ about Vincentian Jomo Cato, who warms listeners’ hearts while he acts as a broadcaster on 98.1 Liberty FM, in Barbados.
For the past six months, this pensive guy has been keeping listeners’ company on the airwaves, especially late in the evening and on weekends. His deep rich voice stirs his many female fans.
In fact, for him the experience has been nothing short of stimulating and rewarding.
When he left his homeland over a year ago, his main destination was the University of the West Indies where he is currently completing a bachelor of science in economics and management. But with a strong background in broadcasting and glowing recommendations from some in the fraternity, Jomo easily fitted the ticket for the lively station.
He recounts: “I went into radio about two months after leaving high school. I worked on 705 AM, which was the only radio station there until this year. There, I did everything – sports commentary, reading news and deejaying. I preferred deejaying though.”
Jomo grew up just outside Kingstown in Camden Park with his parents, three sisters and brother. More recently, he worked as an accountant in a large company before deciding to further his studies.
“Basically, after a certain amount of time, you need some sort of credential improvement. And it was time for me to get away from St. Vincent. I was either going to school in New York or Barbados, but school in Barbados started first. Coming to Barbados was not a problem because I had been here a few times on vacation and business. But coming here last year was a different experience because I wasn’t returning home (in a matter of) two weeks,” he continues matter-of-factly.
Thus far, he has been met mainly with encouraging responses from colleagues and listeners. “The response has been very positive and anything negative isn’t significant enough to mention,” he adds frankly.
As for musical preferences Jomo doesn’t have any.
“It depends on my mood. Some mornings I can get up and play some Bon Jovi, while other days I can bounce some hard Capleton or Tupac.
After his work-shifts, Jomo is hardly motivated to study: “I hang out at popular night spots with my friends for recreation.
Of course, this is not to say that Jomo shirks work. “The key to success at university is consistency, so I do work,” he said.
Broad-casting isn’t appealing as a career for this young November born man.
“In a few years, I want to see myself working hard in a family-run business,” he remarks.
Ahh… but then what would late nights and weekends be like without him.